Recent data released by AAPI Data and Asian and Pacific Islander American Vote (APIAVote) indicate that gender representation plays a stronger role than racial representation in shaping voter support for her candidacy. The survey, conducted by NORC at the University of Chicago in September asked respondents, “Thinking specifically about Kamala Harris, how important to you are the following aspects of her identity?” providing choices that included “her identity as an African American,” “her identity as an Asian Indian or South Asian,” “her identity as a woman,” and “her age.”
Given the amount of news coverage and social media engagement around Harris’s racial identity as both Indian and Black, Asian American voters would be expected to give the highest importance to her Indian and South Asian heritage and her African American identities, with gender and age identities far behind. The survey results showed the opposite (see figure below).
The figure above, from the 2024 AAPI Voter Survey, reveals a significant gender gap among AAPI voters in regard to the importance of Harris’ gender identity
Well over a third of Asian American voters (38%) say that Harris’ identity as a woman is “extremely important” or “very important” to them, with significantly smaller proportions indicating the same about her racial identities as Indian/South Asian (25%) and as an African American (24%) or about her age (25%). The findings were not statistically different among Indian American voters, who arguably share even closer ethnic affinity to Harris.
Notably, the “gender boost” in identity representation was driven entirely by the opinions of Asian American women. About a half (49%) of Asian American women said that Harris’s gender was important to them, nearly double the proportion among Asian American men (25%). This gender gap was also noticeable in questions about the importance of having more elected representatives who are women (56% of Asian American women said that this was extremely important or very important to them, when compared to 36% of Asian American men), and about their intention to vote for Harris (72% among Asian American women and 59% among Asian American men).
Kamala Harris: “I grew up in the Black church. I grew up attending 23rd Avenue Church of God in Oakland, California.”
— Keith Boykin (@keithboykin) October 15, 2024
Rev. Solomon Kinloch, Jr: “That’s church.”
Harris: “My pastor is Amos C. Brown of Third Baptist Church.”
Charlamagne: “God is good.”
Harris: “All the time.” pic.twitter.com/t1X71KId9f
Whether they're religious or not, I believe people want a leader who is driven by compassion not cruelty, one whose values are rooted in hope and not fear, whose moral convictions yield inclusion and not separation.https://t.co/sj872MkZKo pic.twitter.com/IixEWa3EDv
— John Pavlovitz (@johnpavlovitz) October 16, 2024